This entry could easily be stuck in our EARTH section:
So you thought that water in your Aquafina bottle came from some far-away spring bubbling deep in a glen? Try the same place as the water in your tap.PepsiCo Inc. is the latest company to offer some clarity about the source of its top-selling bottled water as it announced on Friday it would change the label on Aquafina water bottles to spell out that the drink comes from the same source as tap water.
A group called Corporate Accountability International has been pressuring bottled water sellers to curb what it calls misleading marketing practices. The group has criticized PepsiCo over its blue Aquafina label with a mountain logo as perpetuating the misconception that the water comes from spring sources.
If you think the Iraq war is about oil, just wait for the "water wars."
Ugh...
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Tags: Aquafina, corporate accountability international, water
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